Privacy Policy
How Rinnovare Realty collects, uses, stores, and protects your information when you visit our website, contact us about a property, or interact with our tenant or vendor portals.
This Privacy Policy describes how Rinnovare Realty, LLC ("Rinnovare," "we," "us," or "our") collects, uses, and shares information when you visit rinnovarerealty.com, contact us about a property, apply for a rental, log into our tenant or vendor portal, or otherwise interact with our services. By using our website, you agree to the practices described in this policy. If you do not agree, please do not use the website.
Information We Collect
We collect information in three ways: information you provide directly, information collected automatically as you browse, and information we receive from third parties.
Information You Provide Directly
- Contact form submissions — name, email, phone number, and the message you submit through our website contact form
- Property inquiries — your interest in specific properties, neighborhoods, or price ranges
- Rental applications — full legal name, date of birth, Social Security number, employment history, income, prior addresses, references, and authorization for credit and background checks
- Tenant portal account information — username, password, lease documents, payment history, maintenance requests, and communications with our property management team
- Payment information — bank account details for ACH transfers via the tenant portal, or transaction details when paying through PayPal
- Vendor registration — business name, Tax Identification Number (W-9), Texas state license, certificate of insurance (COI), workers' compensation documentation, and professional references
- International buyer inquiries — name, contact information, country of residence, and property preferences when inquiring about properties in Italy or France
Information Collected Automatically
- IP address, browser type, operating system, device type, and screen resolution
- Pages visited, time spent on pages, referring website, and click activity
- Approximate geographic location based on IP address
- Cookie identifiers and similar technologies (see Section 4)
- MLS search queries and property views on the listings sections of our site
Information from Third Parties
- Property listing data from the Houston Association of REALTORS® via the Bridge HAR Listings API
- Mapping and location data from Google Maps
- Background and credit check results from authorized screening providers (when you submit a rental application)
- Identity verification information from third-party verification services where applicable
How We Use Your Information
We use the information we collect for the following purposes:
- Respond to your inquiries about buying, selling, leasing, or property management services
- Process rental applications, including credit and background screening
- Manage your tenant or vendor portal account, process rent payments, and dispatch maintenance requests
- Process vendor payments, issue 1099-NEC forms, and maintain compliance records
- Communicate with you about your lease, your unit, or your work orders
- Improve our website, marketing, and service offerings
- Comply with our legal and regulatory obligations under Texas Real Estate Commission (TREC) rules, IRS reporting requirements, and applicable state and federal law
- Detect, prevent, and respond to fraud, security incidents, or violations of our Terms of Use
- Enforce our agreements, defend our legal rights, and pursue or respond to legal claims
We do not use your personal information for purposes incompatible with those described above without your consent.
How We Share Your Information
We do not sell your personal information. We share information only as described below:
Service Providers
We share information with vendors and service providers who perform services on our behalf, including:
- Payment processors — PayPal (for rent payments) and the tenant portal banking system (for ACH transfers)
- Hosting and infrastructure — our website hosting provider and pCloud (where listing media and backups are stored)
- Form and email services — Contact Form 7, WPForms (vendor registration), and our email service for inquiry handling
- MLS data provider — Bridge / Houston Association of REALTORS® for listing data
- Mapping — Google Maps for property location display
- AI assistance — Chatling for the website chat assistant; conversations may be reviewed to improve service
- Background and credit screening — authorized providers for rental applicant verification
- Maintenance vendors — only the information necessary to dispatch and complete a service request at your unit
Legal and Compliance
- To comply with subpoena, court order, or other legal process
- To respond to lawful requests from government authorities
- To enforce our Terms of Use or protect the rights, property, or safety of Rinnovare, our tenants, or others
Business Transfers
If Rinnovare Realty is involved in a merger, acquisition, financing, or sale of assets, your information may be transferred as part of that transaction. You will be notified before your information becomes subject to a different privacy policy.
We do not sell your personal information. We do not rent or trade personal information to third parties for their independent marketing purposes.
Cookies and Tracking Technologies
Our website uses cookies and similar technologies for the following purposes:
- Strictly necessary — keeping you logged into the tenant or vendor portal, remembering form submissions in progress, security
- Functional — remembering your preferences such as MLS search filters, recently viewed properties, and saved searches
- Analytics — understanding how visitors use the site so we can improve content and performance
- Third-party — Google Maps cookies are set when map features load on listing or search pages
You can configure your browser to refuse cookies or alert you when cookies are being sent. If you refuse cookies, some parts of the website — particularly tenant and vendor portal logins — may not function correctly.
How We Protect Your Information
We use reasonable administrative, technical, and physical safeguards designed to protect your personal information against loss, theft, unauthorized access, disclosure, alteration, and destruction, including:
- HTTPS encryption for all website traffic
- Encrypted password storage and account access controls
- Restricted access to personal information on a need-to-know basis
- Secure payment processing through PayPal and licensed banking providers
- Regular security review of our website, hosting, and third-party integrations
No method of transmission or storage is 100% secure. While we work to protect your information, we cannot guarantee absolute security. If you believe your account has been compromised, contact us immediately at larusso@rrealty.us.
How Long We Keep Your Information
We retain personal information for as long as needed to provide our services and to satisfy our legal obligations:
- Contact inquiries — typically retained for up to two years from your last interaction
- Lease and tenancy records — retained for the duration of your tenancy plus the period required by Texas law and our broker record-keeping obligations (typically a minimum of four years after lease end)
- Vendor records — retained for tax and audit purposes (W-9, 1099, COI) per IRS and state requirements
- Rental applications — denied applications retained for the period required by Fair Housing record-keeping rules
- Website analytics — typically retained in aggregated form for up to 26 months
When information is no longer needed, we securely delete or anonymize it.
Your Rights and Choices
Depending on where you live, you may have the following rights regarding your personal information:
- Access — request a copy of the personal information we hold about you
- Correction — request that we correct inaccurate or incomplete information
- Deletion — request that we delete personal information, subject to legal retention requirements
- Opt-out — opt out of marketing communications by clicking unsubscribe in any email or contacting us directly
- Data portability — request a portable copy of your information where applicable
Texas Residents
If you are a Texas resident, you may have additional rights under the Texas Data Privacy and Security Act, including the right to know what personal information we collect and to request deletion. To exercise these rights, contact larusso@rrealty.us with the subject line "Texas Privacy Request."
European and International Residents
If you are located in the European Economic Area, the United Kingdom, or another jurisdiction with data protection laws, you may have additional rights under the General Data Protection Regulation (GDPR) or equivalent laws, including rights of access, rectification, erasure, restriction, portability, and objection. To exercise these rights, contact larusso@rrealty.us with the subject line "GDPR Request."
We will respond to verifiable requests within the time period required by applicable law.
Children's Privacy
Our website and services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, contact us at larusso@rrealty.us and we will delete the information.
Third-Party Websites and Links
Our website contains links to third-party websites and services, including PayPal, the tenant portal, and external listing or partner sites. We are not responsible for the privacy practices or content of those third parties. We encourage you to review the privacy policies of any third-party site you visit.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The "Last Updated" date at the top of this page reflects the date of the most recent revision. Material changes will be communicated through a notice on our website or, where required, through direct email to affected users. Your continued use of the website following an update constitutes acceptance of the updated policy.
Privacy Questions or Requests?
For privacy questions, data access requests, deletion requests, or to report a privacy concern, contact our broker/owner directly. We respond to verifiable requests within the period required by applicable law.
✉ larusso@rrealty.us
📞 (832) 445-4957
Houston, Texas


